AI search fix
Top GEO agencies: how to evaluate (without a hype list)
Search results for top generative engine optimisation agencies often promote sponsors, not evidence. Evaluate agencies the same way you evaluate tools: sample HTML audits on sites like yours, explicit tests for GPTBot-class crawlers, CMS-specific implementation steps, and contract language that avoids guaranteed AI citations or revenue claims. The right agency is the one that fixes robots.txt, CDN rules, and schema on your stack — not the one with the loudest awards page.
Retainers make sense when blocks span WordPress plugins, Cloudflare, and content teams. One-time audits suit smaller sites that only need robots and schema fixes. Either way, verify deliverables on your production domain after handoff.
Agency evaluation checklist
- Shows live crawl evidence for your domain, not generic screenshots.
- Documents which AI user-agents they test and how.
- Delivers verifiable robots.txt, CDN, and schema changes or clear handoff files.
- Separates Google Search readiness from optional llms.txt work.
- Avoids guarantees on ChatGPT, Perplexity, or AI Overview citations.
You'll get an HTML report to benchmark agency claims against crawl reality on your domain.
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