AI search fix
How to choose a generative engine optimisation tool
A generative engine optimisation (GEO) tool should audit whether AI crawlers can reach your site, whether robots.txt and CDN rules block GPTBot-class bots, and whether schema.org JSON-LD is valid on key URLs. Strong tools surface fixes in plain language and separate Google Search readiness from optional llms.txt. They do not guarantee citations in ChatGPT, Perplexity, Gemini, or Google AI Overviews.
Many products labelled AI SEO overlap with GEO but skip edge cases: Bot Fight Mode, Wordfence, Shopify robots limits, or missing llms.txt after crawl works. Prefer tools that start with HTTP and robots evidence, then content structure, then optional files. Manual checks with logs and schema validators work on a tight budget.
What to look for in a GEO tool
- Crawl and robots.txt: which AI user-agents are allowed or blocked.
- Edge and WAF: Cloudflare, Wordfence, or host rules returning 403 to bots.
- Structured data: Organisation, Product, or FAQPage JSON-LD on money pages.
- Clear report: prioritised fixes without promising rankings or citations.
Free · 2 minutes · no card
See what AI crawlers hit on your site
Technical blockers, missing context, weak AI-readiness signals — in one HTML report.
You'll get an HTML report on AI crawler access, robots.txt, llms.txt, and schema on your domain.
Frequently asked questions
What should a GEO tool check first?
Crawl access and robots.txt for trusted AI bots. Without HTTP 200 on priority pages, schema and llms.txt rarely matter.
Are AI SEO tools worth it for GEO?
Worth it when they save time finding blocks you would miss in logs or CDN panels. Skip tools that only rewrite copy without crawl proof.
Do I need a GEO tool or can I audit manually?
Manual checks work on small sites. Tools help when CMS apps and edge layers interact.
Related questions
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