AI search fix
Website not showing in Perplexity — how to fix it
When your website is not showing in Perplexity, start with PerplexityBot access: the crawler must be allowed in robots.txt and not blocked at your CDN or WAF. Public pages need 200 HTML with clear opening answers. Permitting PerplexityBot improves retrieval eligibility; it does not guarantee footnotes or traffic from Perplexity.
Zero PerplexityBot hits in a short log window is not always a block — crawl cadence varies. Still fix robots and edge policy first, then sharpen answer-first pages for queries you care about.
Fix website not showing in Perplexity
- Allow PerplexityBot in robots.txt on the production domain.
- Remove WAF rules that return 403 to PerplexityBot.
- Confirm key URLs return 200 HTML without auth.
- Write direct answers in the first section of priority pages.
- Review logs over several weeks after policy changes.
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See what AI crawlers hit on your site
Technical blockers, missing context, weak AI-readiness signals — in one HTML report.
You'll get an HTML report on PerplexityBot access and robots.txt on your domain.
Frequently asked questions
Is PerplexityBot the same as Perplexity-User?
No. PerplexityBot is automated crawl; Perplexity-User often reflects end-user browser traffic. Policy them separately.
Does Perplexity only cite top Google results?
No. Sources vary with retrieval context and perceived usefulness for the query.
Will unblocking PerplexityBot guarantee citations?
No. Crawl access is required but not sufficient for citations.
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