AI search fix

Best GEO tools in 2026: 10 platforms compared

The GEO tool market splits into two different jobs: citation-monitoring platforms that track whether ChatGPT, Perplexity, Gemini, and Google AI Overviews mention your brand over time, and technical-readiness tools that check whether AI crawlers can reach and parse your site in the first place. This page compares 10 tools — AthenaHQ, GEO Fix, Geoptie, Mangools, Otterly.ai, Peec AI, Profound, SE Ranking, Semrush, and Trakkr — listed alphabetically, not ranked, with prices checked against each vendor's public pricing page in late July 2026. No tool here, including ours, can guarantee AI citations, rankings, or sales.

Prices and feature lists change often in this category — several vendors update tiers monthly. Every figure below was checked against the vendor's own pricing or product page; where a vendor did not publish a number, that is stated instead of estimated. Currency follows what each vendor publishes: most tools bill in USD, Peec AI and SE Ranking's AI add-on bill in EUR.

GEO tools compared

Tool	What it actually checks	Price (published, late July 2026)	Best for
AthenaHQ	Prompt and response mentions across 9 AI engines, source and competitor gaps, content recommendations.	Free: one-time 300 credits. Starter $295/mo. Enterprise: custom.	Larger brands wanting content tools bundled with tracking.
GEO Fix	AI crawler access, robots.txt/CDN conflicts, llms.txt, schema.org JSON-LD — delivers fix files, not a score.	Express Check free (en/gb). Starter $199. Pro $399. One-time, not a subscription.	Sites that have not confirmed AI crawlers can reach them yet.
Geoptie	Daily brand-visibility rankings across ChatGPT, Claude, Perplexity, and Google AI.	Starter $41/mo. Professional $83/mo. Enterprise $333/mo.	Budget-conscious teams wanting broad tracking at a lower price.
Mangools AI Search Grader	One-off visibility percentage, average rank, and a 0-100 AI Search Score across up to 7 models.	Grader is free. AI Search Watcher (ongoing) bundled into paid plans — standalone price not published.	A free check before committing to a paid monitoring tool.
Otterly.ai	Brand mentions and citations across 4 engines plus GEO URL audits.	Lite $29/mo. Standard $189/mo. Premium $489/mo.	Lowest paid entry price among the full monitoring platforms.
Peec AI	AI search visibility and citations across 6 engines, competitor benchmarking.	Starter €89/mo. Pro €199/mo. Enterprise from €499/mo.	Teams that want unlimited seats included from the entry tier.
Profound	Citation tracking plus panel-based prompt-volume demand data and AI-crawler log analytics.	Starter $99/mo (ChatGPT only). Growth $399/mo (3 engines). Enterprise: custom.	Agencies needing engine-by-engine tier control.
SE Ranking (AI Search Toolkit)	AI-platform brand mentions, layered on an existing SEO suite.	Core SEO from €87.20/mo plus AI Search Toolkit add-on €63.20/mo (200 prompts).	Existing SE Ranking customers adding AI tracking.
Semrush (AI Toolkit)	AI visibility reports, prompt research, competitor research, AI-readiness site audit.	$99/mo per domain (25 prompts); extra prompts and domains billed separately.	Semrush customers extending an existing subscription.
Trakkr	Visibility, ranking, citations, and AI-crawler activity across 8 models, plus AI-referral revenue attribution.	Growth $100/mo (1 brand). Scale $500/mo (10 brands).	Agencies managing several brands that want white-label reporting.

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How this comparison was verified

Every price and feature claim below was checked against a vendor's own pricing or product page during the last week of July 2026, not against third-party review sites or affiliate roundups, which often lag behind real pricing changes or repeat outdated numbers from older reviews.

Two gaps are called out rather than filled in: Peec AI's own pricing page lists a fourth tier without published numbers in the version we could access, and Mangools does not publish a standalone price for its AI Search Watcher monitoring product on the pages we checked. Both are noted below instead of estimated — a guessed number about someone else's pricing is worse than an honest gap.

How to evaluate a GEO tool yourself

Whichever tools from the table end up on a shortlist, test them the same way we tested our own claims above. Pick three to five URLs that represent a site's real templates — homepage, a product or service page, and a blog or FAQ page — and run every shortlisted tool against that exact same list. Comparing one tool's marketing demo against a competitor's report on a different domain proves nothing about which is more accurate on a given site. Record what each tool claims for crawler access, then verify the biggest claims directly in raw server or CDN logs — a tool that reports a bot as blocked when the logs show 200 responses (or the reverse) is a signal to distrust its other findings, not just that one line item. A week of parallel testing across the same URL set is usually enough to separate tools that give consistent, checkable results from tools that produce different answers on repeat runs against an unchanged site.

A few red flags apply across every tool on this page, not just one vendor. Be cautious of any report built around a single "AI visibility score" with no underlying evidence — which bots were tested, which URLs, what the actual response codes were; a score that cannot be audited is not verifiable. Be skeptical of screenshots showing a brand mentioned in ChatGPT or Perplexity as proof of a tool's effectiveness — a citation in one conversation is not repeatable evidence, and no tool, including GEO Fix, can guarantee future citations. Ask whether a tool's fix suggestions are generic — the same few tips repeated for every domain — or tied to what it actually found on the pages tested; generic advice is a sign of template output, not real per-domain diagnosis.

AthenaHQ

AthenaHQ's entry point is a one-time grant of 300 free credits rather than an ongoing free tier. The paid Starter plan is $295/month for 3,600 credits, visibility tracking across nine engines — ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Copilot, and Grok, with more available on request — API access, and a content-optimization agent. Enterprise pricing is custom and adds knowledge-base review and multi-region support.

Credits are consumed per tracked prompt-response pair rather than charged as a flat per-prompt fee, so actual usage depends on how many engines and regions are monitored at once. AthenaHQ sits toward the higher end of the tools compared here — closer to Profound's Growth and Enterprise price range than to Otterly.ai or Geoptie.

GEO Fix

GEO Fix is a different kind of tool from the other nine on this page. Instead of monitoring whether AI systems cite a brand over time, Express Check audits whether AI crawlers — GPTBot, PerplexityBot, ClaudeBot, and others — can actually reach a site, whether robots.txt or a CDN/WAF rule blocks them, whether llms.txt exists, and whether schema.org JSON-LD is valid, then delivers the fix files and CMS steps rather than a score. Express Check is free on the en and gb storefronts; Starter is $199 and Pro is $399, both one-time payments rather than a subscription.

Because Express Check runs as a one-time diagnostic rather than a recurring scan, re-checking after a CMS migration, a new CDN rule, or a security-plugin update means running it again rather than waiting on an automatic refresh. GEO Fix does not track ongoing AI citations the way Profound, Otterly.ai, or Trakkr do — if brand-mention monitoring over time is the need, one of the other tools on this page is the better fit. Like every product compared here, it cannot guarantee AI citations, rankings, or sales.

Geoptie

Geoptie undercuts most of the tools on this page: Starter is $41/month for 15 prompts and two tracked brands, Professional is $83/month for 100 prompts and ten brands, and Enterprise is $333/month for 400 prompts and unlimited brands. Every tier includes unlimited audit reports and content generation.

Every plan is billed month-to-month with no long-term contract, and upgrading, downgrading, or canceling is handled from account settings rather than a sales call. Coverage is four engines — ChatGPT, Claude, Perplexity, and Google AI — narrower than Profound or Trakkr, which is the trade-off for the lower price.

Mangools AI Search Grader

AI Search Grader is a free, one-off check rather than a subscription: anonymous visitors get three models (ChatGPT, Mistral Small, and Llama 3.3), and a free account unlocks all seven, adding DeepSeek, Claude, and Gemini. It reports a visibility percentage, an average rank position, and a combined 0-100 AI Search Score.

The free Grader produces a single-run report rather than a dashboard, which makes it a reasonable first check before paying for any ongoing monitoring tool. Mangools also sells ongoing monitoring under the name AI Search Watcher, bundled into its paid Basic, Premium, and Agency SEO plans — we could not find a standalone published price for it on the pages checked, so treat any figure seen elsewhere as unconfirmed until you check Mangools' own pricing page.

Otterly.ai

Otterly.ai prices below Profound at every tier: Lite is $29/month for 15 prompts across four engines — ChatGPT, Google AI Overviews, Perplexity, and Microsoft Copilot; Standard is $189/month with 100 prompts plus API and MCP access; Premium is $489/month with 400 prompts and 10,000 monthly GEO URL audits. Annual billing cuts roughly 15% off each tier.

Every tier, including the $29 entry plan, includes unlimited team members and daily tracking frequency rather than gating collaboration behind a higher tier. Google AI Mode, Gemini, and Claude are sold as add-ons rather than included in the core four-engine tracking, so the effective price rises once broader model coverage than the base plan is needed.

Peec AI

Peec AI is a euro-priced option aimed at marketing teams and agencies: Starter is €89/month for three engines of your choice and 50 daily prompts, Pro is €199/month for 150 daily prompts, and Enterprise starts at €499/month. Unlimited team seats and unlimited tracked regions are included from the Starter tier up, which is not the norm among the tools on this page.

Peec AI's own site also lists a fourth, higher tier between Pro and Enterprise, but the version we could access did not surface published numbers for it — worth asking the vendor directly if neither published tier fits. Coverage spans ChatGPT, Perplexity, Gemini, Microsoft Copilot, Google AI Mode, and Google AI Overviews, with competitor benchmarking built into the core product.

Profound

Profound is an AI-citation tracking platform aimed at agencies and larger brands. Starter ($99/month, billed yearly) tracks ChatGPT only with 50 prompts; Growth ($399/month) adds Perplexity and Google AI Overviews with 100 prompts; Enterprise (custom pricing) covers up to nine engines including Gemini, Claude, Copilot, Grok, and DeepSeek. Prompt counts refer to unique tracked prompts, not total responses — Starter's 50 prompts generate up to 1,500 monthly responses, and Growth's 100 prompts generate up to 9,000.

Beyond citation tracking, Profound sells 'Prompt Volumes' — panel data on what real users ask AI assistants — and crawler and server-log analytics that need a Cloudflare, Vercel, AWS, or Netlify integration to work. That log-level detail sits on top of the paid tiers, not the entry plan.

SE Ranking (AI Search Toolkit)

SE Ranking is primarily a classic SEO platform — rank tracking, audits, backlinks — with an AI Search Toolkit sold as an add-on rather than a standalone product. The core plan starts at €87.20/month; the AI Search Toolkit add-on is €63.20/month for 200 tracked prompts across AI Overviews, AI Mode, Perplexity, and ChatGPT.

The wider SE Ranking suite (10 projects and 2,000 daily tracked keywords on the Core plan) targets traditional SEO work, with the AI Search Toolkit as one line item inside that broader product rather than a separate account. This makes SE Ranking a low-cost way to add AI visibility tracking for a team that already pays for its SEO suite, but not a fit for a team that only wants AI tracking.

Semrush (AI Toolkit)

Semrush's AI Toolkit is a $99/month per-domain add-on covering 25 tracked prompts, brand-mention reports for ChatGPT, Google AI, Gemini, and Perplexity, competitor research, and an AI-readiness site audit. Extra prompts cost $60/month per 50, and extra domains are billed separately at $99/month each.

Reports refresh on daily, weekly, and monthly cycles depending on the report type, and the toolkit caps output at 300 reports per day per account. Like SE Ranking, this is an add-on to an existing subscription rather than a product bought in isolation — worth factoring in when pricing it against a standalone GEO tool.

Trakkr

Trakkr sells two flat plans rather than a ladder of feature-gated tiers: Growth is $100/month for one brand, 50 prompts, and all eight tracked AI models — ChatGPT, Claude, Gemini, Perplexity, Grok, Meta AI, DeepSeek, and Google AI Overviews; Scale is $500/month for up to ten brands with white-label client portals and API access. Both plans include a 14-day free trial.

Unlike several tools on this page, Trakkr does not sell individual AI models as separate add-ons — all eight tracked models are included on both plans. It also reports AI-crawler activity and estimates revenue attribution from AI-referred traffic, a metric most citation trackers on this page do not publish as a standard feature.

Frequently asked questions

What is the best GEO tool?

There is no single best GEO tool — it depends on whether the need is AI-citation monitoring (AthenaHQ, Geoptie, Mangools, Otterly.ai, Peec AI, Profound, SE Ranking, Semrush, Trakkr) or a one-time technical fix (GEO Fix). Compare the table above against what needs solving first.

Are GEO tools free?

Some offer a free tier or one-off check: Mangools AI Search Grader is free, AthenaHQ grants a one-time 300 credits, and GEO Fix's Express Check is free on the en and gb storefronts. Most ongoing monitoring plans start between $29 and $100 a month.

What's the difference between a GEO tool and an SEO tool?

Most tools on this page are AI-citation trackers, not classic SEO rank trackers — they measure whether ChatGPT, Perplexity, or Google AI Overviews mention a brand, not Google search position. SE Ranking and Semrush bundle both under one account.

Does any tool guarantee my brand will be cited by ChatGPT or Perplexity?

No. None of the tools compared here — including GEO Fix — can guarantee citations, mentions, or rankings in any AI system. Each platform controls retrieval and ranking independently, and no monitoring or fix tool changes that.

How current is this pricing?

Checked against each vendor's public pricing page in late July 2026. This market moves fast and tiers change often — verify directly with the vendor before buying.

Should a technical-readiness check and a citation tracker be used together?

Often yes. A citation tracker such as Profound or Otterly.ai shows whether AI systems mention a brand; it cannot fix a blocked crawler that is the reason they do not. Many teams run a technical check like Express Check first, then use a monitoring tool to track citations once crawler access is confirmed.

Updated 2026-07-29