AI search fix
GEO checklist for SaaS websites
A GEO checklist for SaaS starts on the marketing domain your buyers and AI crawlers actually fetch: pricing, product, docs, and security pages must return public 200 HTML. Allow trusted AI bots in robots.txt, fix CDN blocks on /docs and /blog, add accurate Product or SoftwareApplication schema on plans you sell, and write answer-first copy on integration and comparison pages. App subdomains behind login are usually out of scope until you publish equivalent public docs.
SaaS teams often optimize the logged-in app while the marketing site still blocks GPTBot. Split work: public marketing host first, then help center URLs listed in llms.txt if you use one. Re-check after launch weeks when new noindex rules ship on changelog or status subdomains.
SaaS GEO checklist
- Allow AI crawlers on the marketing domain robots.txt and CDN — not only the app.
- Unblock public /pricing, /product, /integrations, and /docs entry URLs.
- Add JSON-LD for Organization, Product or SoftwareApplication, and FAQ on plan pages.
- Publish concise comparison and security pages AI can cite without a login.
- Optionally add llms.txt linking to docs, pricing, and API reference after crawl works.
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Frequently asked questions
Should SaaS GEO include the authenticated app?
Focus on public URLs crawlers can fetch. Login-gated dashboards rarely help AI answers until equivalent content exists on the marketing site or docs.
Does this checklist guarantee AI mentions for my SaaS?
No. It improves technical readiness. ChatGPT, Perplexity, and Google still choose sources per query.
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